“ We have rarely talked about cut flowers , but this year you could not ignore the growth in that industry , ” says Katie Dubow , President of Garden Media Group , about the newly released 2022 Garden Trends Report . During these uncertain years , much has change for the green industriousness , which is why it is interesting to take a look at the data and predict what next yr ’s trends will be . And according to Dubow , it is not only interesting but also important for companies to know the upcoming course , as it facilitate them understand what customer will be concerned in . Katie DubowFrom crisis to innovationDubow explains that the trend story has an overarching theme each year , and the theme of 2022 ’s trends is ‘ from crisis to origination ’ . “ We came up with this theme as all of the trends in this write up really relate to it . For example , an interesting fresh movement is that people are creating front M zones , as a direction to welcome friends without crossing your room access . This is thus a new space to decorate and industrial plant . Mostly , we are hear that multitude require container plant life that look good and are low - care . ”
crucial for the industry to have sex trends“In our database we can see that most multitude downloading our vogue report are people in the manufacture , ” says Dubow . “ And this make sense , as it is important for fleeceable caller to know what the consumer are interested in . commonly , the industry is not really seen as being ‘ trendy ’ , as it takes time to accommodate when you are dish out with arise plant . Yet trends influence customer behavior , and these reports give an brainstorm into what customer will be concerned in the coming yr . As a result , it gives companies the opportunity to stay ahead of the movement . ”
“ We could no longer ignore prune flowers”As the trend reports are in the main focused on gardening , it seldom talk about any trends surrounding cut flower , explain Dubow . “ Yet this class we really could not disregard the growing in that industry . The bedding plant industry is very unlike from the cutting flower manufacture . Yet the numbers have prove the more plants consumer have in their habitation , the more they want to plant in their garden as well . It is , therefore , an interesting trend for the garden industry too , and some growers might even view start growing cut flower for the first time . ”
Preventing further plant extinctionsAccording to Dubow , it is important for the industry to focus on ‘ extinct industrial plant efforts ’ , which is another new trend . “ We require a renewed focus to foreclose further plant extinctions . There are 4000 wild plants in the US that are threaten currently . There are organisation and gardens , such as the Mt. Cuba Center , that are contribute preservation effort with research , fundraising , and creating extinguishing gardens . While the most endangered specimens live at these sites , more partnership will be require to safeguard more of these unique species and preserve them in the wild . as luck would have it , native plants have been in extremely eminent requirement under consumer recently , which is a majuscule step . ”Click here to download the 2022 Garden Trends Report . For more data : Garden Media GroupKatie Dubow[email protected]www.gardenmediagroup.com
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